Saturday, September 29, 2007
Friends of the Earth are holding a video competition in conjunction with Youtube. The voting is now open, and some of the entries are brilliant. Here’s my favourite.
Saturday, September 29, 2007
I’m going to join in Blog Action Day, a day when thousands of bloggers will be writing about the environment. The idea is to create as much noise and attention at once as possible. If you have a blog, join in!
Friday, September 28, 2007
My overall feeling about ad:tech 2007, having been to the last 3 London ad:techs, was that 90% of what was on show was the same as at last year’s. The 10% related to video advertising, and products which claim to help advertisers to make the most of social networking, and the wonders of web 2.0.
The [...]
Tuesday, September 25, 2007
My Agency.com colleagues who’ve been working on Ikea’s latest microsite are doing great work. It’s an interactive pop-up book, and it’s beautiful.
The same site includes a blog written by the manager of the soon-to-open Coventry store, who’s writing about all the preparations, as the opening date nears. The meatballs are being delivered next week, along [...]
Tuesday, September 25, 2007
On the day that rumours spread about Microsoft taking a $500m stake in Facebook, Nielsen released their latest stats on social networking sites, and it seems I might be right about nothing lasting forever. According to this article at Media Guardian, although Facebook is the most popular social networking site today, it’s growth is slowing, [...]
Tuesday, September 25, 2007
This morning I received yet another of the daily emails ad:tech have been sending me in the build-up to their exhibition and conference, which starts tomorrow. The subject line this time was “Newsletter 6 – see you tomorrow”. Newsletter 6!
I hope that whoever is looking after email at ad:tech is going to find the time [...]
Wednesday, September 19, 2007
I’ve found 2 great pieces of productivity software in the last 24 hours. Sandy is an email-based personal assistant I read about yesterday on Tim O’Reilly’s blog. You cc emails to Sandy with appointments, reminders, things you want to keep track of. The application reads the emails and does the most appropriate thing with them. [...]
Tuesday, September 18, 2007
Based on this article, which says that 31% (of 100 people) lie when they register on websites, I thought I’d do some research of my own. Do you tell the truth when you register?
Tuesday, September 18, 2007
According to this article at WiredNews, the emoticon is 25 years old tomorrow. They were first used by a Professor Fahlman at Carnegie Mellon University, apparently.
I found this article from Microsoft really helpful, if a little serious, on the subject of how and when to use them. It explains that “emoticons are sideways faces that [...]
Tuesday, September 18, 2007
No sooner did I discover that Google allow one to target ads on race & ethnicity (as do MySpace, it seems) than I read that they’re introducing contextual advertising for mobile. Aside from the obvious discussion about whether display advertising works on mobile yet (I don’t think so) it was interesting to see the list [...]