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Great new Ikea work

Ikea how to shop pop-up book

My Agency.com colleagues who’ve been working on Ikea’s latest microsite are doing great work. It’s an interactive pop-up book, and it’s beautiful.

The same site includes a blog written by the manager of the soon-to-open Coventry store, who’s writing about all the preparations, as the opening date nears. The meatballs are being delivered next week, along with the Daim bars.

One Comment

  1. Ben Brandt wrote:

    Lovely. Hard to do it justice…

    http://www.theRatandMouse.co.uk/weblog/archives/2007/09/how_to_shop_at.html

    Wednesday, September 26, 2007 at 9:43 am | Permalink

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