
My Agency.com colleagues who’ve been working on Ikea’s latest microsite are doing great work. It’s an interactive pop-up book, and it’s beautiful.
The same site includes a blog written by the manager of the soon-to-open Coventry store, who’s writing about all the preparations, as the opening date nears. The meatballs are being delivered next week, along with the Daim bars.
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Lovely. Hard to do it justice…
http://www.theRatandMouse.co.uk/weblog/archives/2007/09/how_to_shop_at.html
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