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Monthly Archives: October 2007

AdMonsters EU Leadership Forum – Presentation on UGC

Thursday, October 11, 2007

Yesterday I presented at the AdMonsters EU Leadership Forum in London. AdMonsters is an international group of people working in online advertising operations and the group included people from a wide range of online publishers and agencies, including Channel 4, the Guardian, News International, AOL, Harvest Digital and Digitas. My presentation is on Slideshare and [...]

Filed in IASH, Marketing, Tech, Zoomf, admonsters, agency.com, online marketing, web 2.0 | | Comments (1)

What kind of blogger are you?

Tuesday, October 9, 2007

In preparation for Blog Action Day on October 16th, there’s a quiz that tells you what kind of blogger you are. I’m a purist expert socialite, apparently. I don’t know if that’s a good thing or not…

Filed in Environment, Fun, blog action day | | Comments (0)

New Agency.com work for British Airways

Monday, October 8, 2007

We’ve made some great tongue-in-cheek video content to help BA with their recruitment of new cabin crew, using the Pam-Ann character. It’s pretty funny, and it’s nice to see so many clients and colleagues in the video itself. Most importantly from my point of view, BA tend to be quite a serious brand, and it’s [...]

Filed in Marketing, Travel, agency.com, online marketing | | Comments (3)

Do The Green Thing is live

Saturday, October 6, 2007

Do the green thing! The project that I’ve been helping a little bit, to launch a creative, fun environmental website called http://www.dothegreenthing.com, went live on Thursday. The content and idea are really lovely, and it’s bound to generate lots of interest and action. Well done Andy and Naresh, and everyone else who’s been working so [...]

Filed in Environment, agency.com, green thing, online marketing | | Comments (0)

Internet Retail exhibition – highlights

Wednesday, October 3, 2007

Some very nice sites that I saw yesterday (thanks to Scene 7 for the details) http://www.gucci.com/uk/index2.html A DHTML storefront with NO FLASH and a very nice experience. Try comparing 2 handbags to see what I mean. http://shawfloors.com/TryOnaFloor.aspx?mode=gallery A heavy but powerful Flash storefront, powered by Scene 7 (who Adobe just bought) which allows you to [...]

Filed in Marketing, Tech, e-commerce, online marketing | | Comments (0)